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Cebu Pacific slashes fares by up to 75% to stimulate demand amid challenging operating environment

Premium Analysis

Cebu Pacific, which stated it expects to post a net loss in 3Q08, reduced its year-round 'Go Lite' fares on most Asian routes and select domestic routes by up to 75% on 15-Oct-08. Cebu Pacific has also reduced its fuel and insurance surcharge for domestic services by PHP200 (USD4.25) and up to USD10 for most international routes.

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