US Bureau of Transportation Statistics (BTS) reported (01-Nov-2010) the average domestic air fare rose 3.8% compared to 1Q2010 to USD341 for the three months ended Jun-2010. Details include:
US BTS reports rise in 2Q2010 domestic air fares
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jetBlue Airways: confident of long term margin performance, despite short term RASM pressure
jetBlue Airways feels confident about its unit revenue trajectory, even as its 1Q2017 performance in that metric will be weaker than at some of its larger industry peers. The company has stopped short of predicting when its unit revenue will turn positive, opting not to set expectations that could fail to materialise.
Still, jetBlue believes its current and future network composition will position the airline to bolster its revenue generation, along with contribution from its Mint premium product, branded credit card pacts and fare bundles.
The company remains confident it can deliver competitive margins at growth rates in the high single digits for the near term. The majority of jetBlue’s growth centres on its focus cities, where it holds dominant positions. It continues to build out Boston and Fort Lauderdale, touting its ability to leverage its strong position in those markets to drive revenue.
For the past several years jetBlue has undertaken numerous initiatives to build up its corporate base, ranging from making its schedule offering attractive in Boston to the creation of Mint. The gamble on Mint has paid off, and helped jetBlue capture significant corporate share in Boston. But jetBlue fundamentally remains weighted toward leisure passengers, and the company believes a higher leisure passenger base should help it to maximise returns.
American Airlines and Norwegian forge new partnerships for global reach: CAPA Americas Summit
American Airlines' recent pursuit of China Southern, and Norwegian’s partnership discussions with Ryanair, reflect the multiple changing dynamics that airlines operating across all business models must face as they maximise network connectivity to remain relevant and competitive. American had to drift outside oneworld to gain an important foothold in China, while Norwegian stresses that traditional airline partnership structures are not viable for its business model.
But despite American’s attention grabbing decision to take a small equity stake in China Southern, the agreement appears to be a one off event. American has no plans to join rival Delta in pursuing stakes in airlines around the world to attain network longevity. American's position is that its current and prospective joint venture agreements provide anchors in the most important global regions.
For Norwegian, a potential tie up with other low cost airlines allows the company to offer network breadth to the pool of passengers it intends to stimulate with new narrowbody service to the US, but without the frills and expense inherent in more complex airline partnerships.