Qantas executive manager, sales, marketing and distribution Stephen Limbrick, speaking at the CAPA Australia Pacific Aviation Summit, stated (09-Aug-2013) Qantas is continuing to invest in the corporate travel sector, particularly when it comes to on-time performance and the product offering. Mr Limbrick said: "Qantas is performing exceptionally well in this market".
Qantas executive manager: ‘Qantas is performing exceptionally well’ in the corporate travel sector
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Disruption hits Asian business and corporate travel as LCCs and mobile use become ubiquitous
Corporate travel disruption, evidenced by the spread of mobile apps and use of the sharing economy, is not only impacting on travel managers in the west but it is increasingly being felt in Asia.
A recent McKinsey report on Asian Business Travellers warns that corporate travel in the region is primed for disruption by the same forces as at play in the leisure market.
Asia has long lagged markets like Australia in the adoption of online booking, much to the chagrin of travel managers keen to implement technology as part of their travel policies. However it appears that this obstacle is being overcome, with digital booking channels now more popular than ‘traditional’ channels – such as calling the travel agent, or booking via a secretary.
McKinsey also reports that travel managers are bracing for a wave of demand for mobile booking for business travel – with Asia on the same path as more mature corporate travel markets.
Airbnb becomes a mainstream corporate option as Qantas adds it to its FFP partners
On 4-Oct-2016, Qantas announced it had concluded a partnership with Airbnb, the world leader in the sharing economy's accommodation revolution. According to Qantas this represents "the first time Airbnb has worked with an airline in this way to reward Frequent Flyer members when booking accommodation through Qantas’ website – and is the next step in Qantas’ partnerships with innovative digital and technology businesses".
The partnership, along with deals with the major global TMCs and growing adoption among corporate travellers, has moved Airbnb from the realm of couch-surfing to an accepted corporate travel option, forcing travel managers to adapt or risk alienating their staff.