Jetstar targets 100% passenger self-service check-in

Jetstar CEO, Bruce Buchanan announced (28-Jan-2010) the carrier plans to target 100% passenger self check-in for Australian and New Zealand domestic services during 2010, by doubling the number of self check-in kiosks. The proposal builds upon existing customer self service technology now in place for Jetstar's domestic passenger base, including Web Check and Self Service Kiosks at some airports. This will be complemented by the introduction of SMS Boarding Pass technology during 1Q2010 and automatic Web Check and pre-enrolment for flights at time of booking. Existing staff from primarily check-in duties will be redeployed to customer service and revenue generating activities. [more]