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AirAsia X Japanese sales grow: CEO

7-Sep-2012 2:44 AM

AirAsia X CEO Azran Osman-Rani, speaking at CAPA's LCCs & New Age Airlines in North Asia Conference in Macau, stated (06-Sep-2012) Japan point of sales for its Kuala Lumpur-Tokyo Haneda service has expanded significantly in the two years since it launched the route, growing from initially 25% to "well over 40%" currently. AirAsia X sales in Japan are expected to increase further following the Aug-2012 launch of new sister short-haul carrier AirAsia Japan, which has significantly expanded the exposure of the AirAsia brand in the Japanese market. Mr Osman-Rani says AirAsia X has been able to successfully penetrate the Japanese market using its preferred online channel as travel agents, which are by far the most popular distribution mode in Japan, now accounting for less than 10% of AirAsia X's bookings in Japan.