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Air Berlin to prioritise profit margins over market share

20-Oct-2009 12:37 PM

Air Berlin CEO, Joachim Hunold, stated the airline plans to prioritise profit margins over market share (Bloomberg, 19-Oct-2009). Mr Hunold added that the carrier, which planned to reduce its total debts to less than EUR600 million by the end of 2009, achieved that goal in mid-2009 and may reduce the amount further.