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‘Geriatric’ low cost airline, survives through diversity


Following a very positive result in 2008/9 with the aviation division taking the lead as the driving force of the company rather than the distribution division, Dart Group, owner of the LCC, felt the chill of the recession in the year ended Mar-2010. A 2008/09 operating profit that had risen from GBP300,000 to GBP31.1 million over the previous two years fell back to GBP22.5 million, with operating profit in the aviation division slipping by 57.8% to GBP15.1 million. Aviation division revenue fell to GBP312 million (-4.4%). [1503 words]

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  • provides 70% of Group revenues
  • In tune with the travel trade
  • Outside the normal LCC modus operandi

Graphs and data:

  • Dart Group Financial results: 12 months ended Mar-2010
  • Dart Group Financial results: Six months ended 30-Sep-2009
  • Dart Group Structure
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